Assessoria de Imprensa
Approach has ample experience in crisis administration. We develop communication plans that identify the client's vulnerable points, anticipating possible crisis situations, defining strategies and processes to avoid or reverse this type of scenario.
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Assessoria de Imprensa
Communicating a corporation's values and goals internally and involving employees in an efficient and attractive relationship network is a challenge for companies. The agency develops and implements strategies to reach the client's objectives, developing communication channels - newspapers, bulletins, intranet, murals, etc -, in addition to endomarketing campaigns and customized events.
Tools Comunicação is also qualified by General Report Initiative (GRI) to produce Sustainability Reports. With a team of journalists and designers specialized in corporate communication, we align content and visual identity in annual reports, social responsibility reports, institutional profiles, communication and crisis management manuals, personalized magazines and house organs.
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Assessoria de Imprensa
The 2.0 web universe provided the corporate environment with a new way of dealing with its consumers. Our team is fully trained to align the exposure of a company, brand or product on the web with the expertise of someone who manages an image for strategic public groups. We develop a relationship strategy based on a consumer profile, on knowledge of the leading opinion makers in the segment and on the primary concepts and attributes associated with the client.
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Assessoria de Imprensa
To solidify the image of a company in public opinion, Tools Comunicação develops customized Media Training programs in accordance with the client's needs. The essence of this work is in constructing and permanently enhancing the relationship culture with the press, assisting in the elaboration of messages that inform and form public opinion, with positive reflections on the relationship with the media and society. Training results in more direct, objective and transparent communication between the client and journalists, forming quality and reliable relationships.
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Assessoria de Imprensa
Tools Comunicação offers services for the collection, exchange and analysis of information about the communication market: scenario, media behavior, press concepts and practices. The objective is to offer clients technical support for the development of effective and innovative strategies for media relationships.
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Assessoria de Imprensa
The agency includes a team of creation professional specialized in developing its clients' visual communication.
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